The “Managing customer relations in luxury hospitality” certification is part of a professionalization program. Its aim is to attest to the mastery of complementary skills required for the exercise of professions in the “high-end” and “luxury” hospitality sector. The training is extremely useful for any employee whose profession places him/her in contact with the establishment’s customers.

Learners must pass all 12 modules to obtain certification, which attests that holders have acquired skills that complement their core business competencies, in order to manage customer relations with a particularly demanding clientele, which is the very essence of the “high-end & luxury” sector.

In order to improve and maintain at its best the “perception of excellent service” specific to the sector defined upstream, employees in direct contact with the customer must be able to mobilize 5 active principles of customer relations, namely :

■ understanding the customer journey in their establishment ■ professional savoir- vivre, and relational excellence ■ excellent sales techniques & digital communication specific to this sector

To meet the needs of establishments in the high-end and luxury hospitality industry (Palaces, 4 and 5*) and to respond to their teams’ need for skills, Butler Academy offers to deploy the “Managing customer relations in luxury hospitality” certification, with excellence and efficiency.